Universal Forest Products

Reality Sales Training’s Leadership Sales program will have an immediate positive impact on your sales team.

Fifteen years ago, as a young sales representative for UFPI, I was fortunate to be trained by James Olsen. The skills he taught me made a big difference in my life as a salesperson.  James approach is practical, to the point and at the same time gives the sales professional a broad-based approach to sales that applies to any and all situations.

Two years ago, we engaged Reality Sales Training to train our sales team in Texas/ Our group is a mix of experienced and new salespeople.

Our new reps progressed much faster than previously. Our experienced reps applied new ideas and sold more also. Surprisingly, many of our experienced people have opted to stay in the training, even when given the opportunity to opt out. (This just doesn’t happen!) We opened more new accounts in the last two years that we had opened in the previous five combined. Besides teaching the nuts, bolts, and psychology of sales, James has taught us how to sell programs; this has helped us secure larger and more loyal customers.

In addition to working with our sales reps, James also works with me and our leadership team to tackle any management challenges we might face.

We continue to see the effect of his presence within our organization. We are hitting and exceeding budget numbers across all sales sectors. Our sales leaders are more effective. Our inside and outside sellers are excited about sales and being salespeople. If you want to increase sales and strengthen your sales culture, I highly recommend James Olsen to help take you and your sales organization to the next level.

Billy Thompson

Regional Vice President

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